The Impact of RFID Utilization on Firms Performance through Decision Making of Automotive Manufacturers Industry

Nuchtiphong U-Thong, Natnarong Jaturat, Sirichai Kingsida


The adoption of Radio Frequency Identification (RFID) becomes a popular technology used in many organizations in order to exchange information within their supply chains for better support decision making process. The purpose of this paper is to examine the impact of radio frequency identification (RFID) technology utilization on firm performance. Data from a sample of 151 automotive manufacturers were collected and the model was statistically assessed using a structural equation methodology.

The results indicate that utilization of RFID technology for operational and supply chain decision-making process have a positive directly impact on firms’ benefit particularly, in terms of the ability to purchase and receive products, the convenience of sales and delivery, and have ability to examine when customers encounter problems.


RFID, firm performance, automotive manufacturers

Full Text:



  • There are currently no refbacks.

Progress in Applied Science and Technology

Faculty of Science and Technology